+FREYJA

Freyja Lifestyle Fashion is a fashion boutique I worked for in Fernie, British Columbia. While I was there, Freyja required a rebrand. Chan (the owner) and I worked very closely to come up with a fresh set of brand guidelines (new colours, fonts, icons, etc.). From there I came up with some alternative ways her existing logo could be used for a fresh look. I designed new business cards, retail bags, in-store wall decals and signage.

Instore Signage for Freyja Lifestyle Fashion

Brand Identity Pricing

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